3 Mins Read
Abhishek Rajagopal
Published On : 30/04/2024

Zuora acquires Togai

The name TOGAI is derived from the Tamil word - “Thoghai,” which means value, and I would be remiss if I did not take a step back to capture my thoughts on how valuable this milestone is to my team, my co-founders, and to me.

We have admired Zuora from afar as a trusted partner for the CFO while we have been focused on building for the developer’s growing role in building the monetization stack.

Today marks the dawn of a new era in monetization where our two worlds come together to form something greater than the sum of its parts. In simpler words, Zuora has announced its intent to acquire Togai, and together we will not only continue to be indispensable to the CFO but become the developer’s best friend as well.

“Togai is event-based, real-time metering & rating infrastructure for Usage-Based Businesses.”

The genesis of Togai was a solution we had built to solve a tough problem that we faced internally. Togai is built for and by developers so that our customers can focus on shipping beautiful products, which our infrastructure helps them monetize for any pricing model.

We are of the firm belief that monetization in the coming decade will be very analytical and every business will be looking to find, iterate and implement different and unique models that best suit them. Togai will help them do that with minimal engineering from their side.

While it is an extremely momentous day for the team, it is even more exciting to think of the opportunity that lies ahead of us, where we can continue to scale and help enable Total Monetization as part of the Zuora team.

At Togai, we believe in velocity over speed – the direction matters. This is not just a step in the right direction but the next step in our evolution. To all the developers out there, we’ve got your back.


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