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Use pricing as a controllable growth lever

With our usage and revenue analytics available in real‑time, make data‑driven decisions about your pricing. Togai’s revenue simulator provides you with the ability to understand business impact for any pricing changes based on actual usage data.
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Spend time building great customer experiences without worrying about instrumenting them

Usage analytics
Track usage in real-time and understand the usage patterns of your customers. Make customer success a continuous exercise as against an ad-hoc one.

Revenue analytics
Combine revenue analytics with the ability to track and meter your costs to come up with unit economics and profitability for each customer segment, and then improve it.

Revenue simulator
Use actual past data to understand how your revenue and your customers’ costs will be impacted if you plan to make a pricing decision

Use our alerting system to get notified of customers meeting usage or revenue thresholds across email, Slack or webhooks and use this to upsell/cross-sell effectively.

Iterate quickly
Launch any pricing model quickly using Togai. Iterate your pricing continuously by using billing as a strategic tool and not just an operational one.

Steps to implement a simulation

The usage and revenue metrics are available in the User Interface and also accessible via our APIs. You can also run simulations on actual usage data to compare and contrast the impact of different pricing models on your business.
Segment customers
Use our tagging capability to associate tags to customers and segment them based on your monetization strategy.
Define time period
Choose the time period for which you are looking to run the simulation for and ensure the usage data is captured in Togai during that period.
Create a new price plan that you are looking to compare with and run the simulation to get the corresponding revenue impact at a customer level and aggregated information.
Set up a feedback loop to ensure that this is continuous exercise and manage your pricing to evolve along with your product.

Make data-driven pricing decisions on the fly.


Define, track and measure the usage metrics of your product by applying custom transformation functions.
Explore Real-time metering

Price configurations

Manage customers, their rate cards and invoicing cycles with support for any price model.
Explore Price configurations


Native support for upstream connectors like Kafka, S3, Segment, CRM tools like Salesforce, Hubspot and downstream connectors like Stripe, Netsuite, Quickbooks, Slack and many more.
Explore Integration

Rules & Rating

Advance rule and rating engine that offers unparalleled control to package and bundle your product in completely unique ways, allowing you to monetize as you see fit.
Explore Rules & Rating

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Prevent revenue leakage and ensure zero errors
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API first fully managed metering and pricing service
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Use data to drive your pricing decisions
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Scalable & reliable billing infrastructure for usage based pricing

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For any queries, reach out to 
[email protected]
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