Togai for usage based pricing models

Usage based pricing made easy

Don’t wait on engineers. Implement metering and launch usage based models with complex pricing and billing scenarios, in minutes with Togai.

How Togai works

Ingest

Collect events and data from any data source using our REST API and Client SDKs

Meter

Apply transformation functions (such as sum,count, gauge, etc) to calculate your product usage

Price/Rate

Create custom rate cards and price your product with the metered data

Integrate

Two-way integrations with various CRMs, billing and invoicing tools, so it fits right into your stack

Ingest

  • Scaleable and reliable: Our queuing system and ingestion service is buit to support billions of events per day with horizontal auto-scaling. And we provide 4 9s reliability.
  • Idempotency: Our metering system is built to handle transactions atomically, and supports idempotency by default to ensure there are no financial errors.
  • <100ms response time: We provide very low latency for our ingestion API to ensure that you are not bottlenecked by your metering infrastructure.
Screenshot of graph representing revenue growth over time and API hits from Togai's Usage Based Billing Software.
Screenshot of filter configurations and per unit calculation function of the usage meter configurations section of Togai's Usage Based Billing Software.

Meter

  • Anything, with zero engineering effort: API calls, no. of messages sent, chat requests - meter anything and everything without any engineering effort to create or maintain.
  • Accuracy and reconciliation:  Togai also provides a complete audit trail for each event, so you can confidently resolve customer queries.
  • Flexible transformations and functions: Using dynamic filters, custom attributes, logic and functions - Togai provides you fully flexible metering system.

Price the way you want with Togai. Launch usage based pricing and extend it’s capabilities with the components below.

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Pay as you go
Define metrics, track usage, build flexible usage- based, pay as you go models in Togai so that users are invoiced only for what they consume.
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Tiered
Create multiple slabs and tiers which your users can choose from based on their requirements. Also create provisions for add-ons, overages etc.
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Volume
This is similar to tiered models except that only one price tier applies at the end of the billing period. This allows you to create volume based discounts.
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Credits
Give customers predictability by letting them purchase credits in bulk upfront. Use credits for promotions, discounts etc.
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Minimum commitment
As part of contract, a customer might accept to pay a bare minimum fees if their projected usage target is not met. Build custom minimum commitments for your customers in Togai.
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Flat fees
Fixed recurring fees such as a platform fee or subscription can be configured for your customers either stand alone or on top of other pricing components.
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Package pricing
This pricing type segments the slabs by the mentioned package size. Costs are then defined for the package sizes. (for example - 100 API hits costs $10)
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Overages
Charge your users if they go over the a certain level of usage. Set custom overage limits for users and invoice them automatically - no manual intervention required.
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Invoices
Togai automatically generates invoices for each customer based on their billing cycles. You can see detailed historical and ongoing invoices inside Togai
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Integrate
Consume events from multiple data sources, push invoices into account systems, payment gateways, connect to your CRM for automatic updates and create workflows to solve every pricing and billing use case.

Here’s why your teams will <3 Togai

Product teams

Revenue teams

Engineering teams

Product teams

Don’t let your billing platforms stop you from pricing your product the right way.
Set up pricing models in days, not months. Without worrying about your engineering team’s backlog and backend capabilities.
Unearth usage and revenue patterns using Togai, and iterate on pricing without any hassle.
Image showing the different pricing products from Togai.

Revenue teams

Acquisition isn’t the only lever for revenue. Iterate and optimize your pricing and monetization strategy without spending a bomb on engineers.
Image illustrating the engineering behind the customer billing.

Engineering teams

Pricing and billing aren’t core to your product. Building your own internal system can be a nightmare - a million edge cases, constant changes and requests from gtm teams and so on.
With Togai, you get custom metering and price configuration solutions for your product.
Using our SDKs, libraries and API documentation (which is in tune with OpenAI’s specs) - you can spend way less time on pricing and actually focus on building for your customers.
Image showing the billing operations for a customer.

Custom implementation just for you.

Pricing is bespoke. Every organization has it’s own unique strategy and internal workflows. And that’s why we focus on setting up togai according to your specific requests, so it’ll fit right into your existing stack and processes. We take care of migration too. All this with no additional costs.
Image illustrating usage analytics with meter configurations.
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For any queries, reach out to 
support@togai.com
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